What is so difficult about self-scanning? : a comparative study of three self-service technologies for retailing
Year of publication: |
2014
|
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Authors: | Kilian, Thomas ; Liesenfeld, Marc |
Published in: |
European retail research. - Wiesbaden : Springer Gabler, ISSN 1867-8785, ZDB-ID 2464915-6. - Vol. 27.2013, 1, p. 79-94
|
Subject: | Self-service technologies | perceived usefulness | fun | attitude | service loyalty | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Innovationsakzeptanz | Innovation adoption | Dienstleistungsqualität | Service quality |
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