What matters most in Internet retailing
by David R. Bell, Jeonghye Choi and Leonard Lodish
| Year of publication: |
2012
|
|---|---|
| Authors: | Bell, David R. ; Choi, Jeonghye ; Lodish, Leonard |
| Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 54.2012/13, 1, p. 27-33
|
| Subject: | Einzelhandel | Retail trade | Online-Handel | Online retailing | Internet | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour |
| Extent: | Ill., Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009660421