What motivates donors to athletic programs : a new model of donor behavior
Year of publication: |
2014
|
---|---|
Authors: | Ko, Yong Jae ; Rhee, Yong Chae ; Walker, Mathew ; Lee, Jeoung Hak |
Published in: |
Nonprofit and voluntary sector quarterly. - Thousand Oaks, Calif. : Sage, ISSN 0899-7640, ZDB-ID 1056982-0. - Vol. 43.2014, 3, p. 523-546
|
Subject: | donor motivation | ERG theory | college athletics | charitable giving | measurement scale | Fundraising | Motivation | Hochschule | Higher education institution | Wohltätigkeit | Charity | Sportler | Athletes | Entwicklungshilfe | Development aid | Sport | Sports |
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