What's in a Name? Hotelling's Valuation Principle and Business School Namings
| Year of publication: |
2005
|
|---|---|
| Authors: | Burch, Timothy R. ; Nanda, Vikram |
| Published in: |
The journal of business : B. - Chicago, Ill : Univ. of Chicago Press, ISSN 0021-9398, ZDB-ID 2416177. - Vol. 78.2005, 4, p. 1111-1136
|