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How to accurately measure attention to video advertising
Hartnett, Nicole, (2025)
Metaphorical effects of advertising in different types of hotels : evidence from eye-tracking
Chen, Xianglan, (2024)
Choosing to discover the unknown : the effects of choice on user attention to online video advertising
Luo, Cheng, (2024)
What the Blind Eye Sees: Incidental Change Detection as a Source of Perceptual Fluency
Shapiro, Stewart A., (2013)
Emotionality and semantic onsets : exploring orienting attention responses in advertising
Nielsen, Jesper H., (2010)
How Childhood Advertising Exposure Can Create Biased Product Evaluations That Persist into Adulthood
Connell, Paul M., (2014)