What the eye does not see, the mind cannot reject : can call center location explain differences in customer evaluations?
Year of publication: |
2012
|
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Authors: | Walsh, Gianfranco ; Gouthier, Matthias ; Gremler, Dwayne D. ; Brach, Simon |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 21.2012, 5, p. 957-967
|
Subject: | Callcenter | Call centre | Betrieblicher Standort | Firm location | Kundenzufriedenheit | Customer satisfaction | Multivariate Analyse | Multivariate analysis | Distanzhandel | Distance selling | Telekommunikationssektor | Telecommunications industry | Deutschland | Germany | Polen | Poland | Türkei | Turkey |
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