What went wrong? : franchisors and franchisees disclose the causes of conflict in franchising
Lorelle Frazer, Scott Weaven, Jeff Giddings and Debra Grace
Year of publication: |
2012
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Authors: | Frazer, Lorelle ; Weaven, Scott ; Giddings, Jeff ; Grace, Debra |
Published in: |
Qualitative market research : an international journal. - Bradford : Emerald, ISSN 1352-2752, ZDB-ID 14631465. - Vol. 15.2012, 1, p. 87-103
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