When consumers doubt, Watch out! The role of CSR skepticism
| Year of publication: |
2013
|
|---|---|
| Authors: | Skarmeas, Dionysis ; Leonidou, Constantinos N. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 10, p. 1831-1838
|