//-->
Marketing and Market Research : an outline of modern principles and practice
Clark, F. T., (1948)
Relevance in marketing: problems, research, action [and] Marketing in motion - "where the action is" : 1971 combined proceedings
Allvine, Fred C., (1972)
Neuronale Netze zur Prognose von Finanzzeitreihen und Absatzzahlen
Menzel, Wolfram, (2000)
Market driven strategy : processes for creating value ; with a new introduction
Day, George S., (1999)
Analysis for strategic market decisions
Day, George S., (1986)
Market driven strategy : processes for creating value
Day, George S., (1990)