When improvement begins with a C : Creating success through quality is a continuous process

Purpose – The paper aims to review the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Innovation of the continuous quality and continuous improvement sort is not something that can be housed in a particular geographical position. It has to come from people – everyone from top to bottom – buying in on a culture of people's opinions and experiences mattering. The clever company recognizes this and, rather than restrict themselves to relying on the experiences and opinions of a few people at the top of the management structure, creates practices and procedures which allow everyone to have an input into innovation. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.