When in Japan, Do as the Japanese Do; When in Rome, Do as the Japanese Do : The Achilles’ Heel of Japanese Business Philosophy
Year of publication: |
1994
|
---|---|
Authors: | Herbig, Paul A. ; Milam, Robert |
Published in: |
Marketing Intelligence & Planning. - MCB UP Ltd, ISSN 1758-8049, ZDB-ID 2023533-1. - Vol. 12.1994, 11, p. 26-35
|
Publisher: |
MCB UP Ltd |
Subject: | Attitudes | Corporate culture | Economic systems | Ethics | Japan | Japanese management styles | Marketing strategy | National cultures |
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