When positive reviews backfire : the effect of review dispersion and expectation disconfirmation on Airbnb guests' experiences
Lu Zhang, Wei Wei, Nathaniel D. Line, Yusi Cheng
| Year of publication: |
2021
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|---|---|
| Authors: | Zhang, Lu ; Wei, Wei ; Line, Nathaniel D. ; Cheng, Yusi |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 96.2021, p. 1-9
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| Subject: | Airbnb | Expectation disconfirmation | Online reviews | Review dispersion | Word-of-mouth | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2021.102979 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012585693