When positive reviews on social networking sites backfire : the role of social comparison and malicious envy
Wenting Feng, Morgan X. Yang, Irina Y. Yu, and Rungting Tu
| Year of publication: |
2021
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|---|---|
| Authors: | Feng, Wenting ; Yang, Morgan X. ; Yu, Irina Y. ; Tu, Rungting |
| Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 30.2021, 1, p. 120-138
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| Subject: | luxury hotel | malicious envy | SNSs | social comparison | social media | Social Web | Social web | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Virales Marketing | Viral marketing | Soziale Beziehungen | Social relations | Online-Marketing | Internet marketing | Neid | Envy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/19368623.2020.1775745 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012423260