When time has a will of its own, the powerless don't have the will to wait : anthropomorphism of time can decrease patience
Frank May; Ashwani Monga
| Year of publication: |
2014
|
|---|---|
| Authors: | May, Frank ; Monga, Ashwani |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 40.2013/14, 5, p. 924-942
|
| Subject: | Zeit | Time | Konsumentenpräferenzen | Consumer preferences | Experiment | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010253786