Which reward program impacts on purchase review?
Yu-Mi Baek and Gwi-Gon Kim
| Year of publication: |
2021
|
|---|---|
| Authors: | Baek, Yu-Mi ; Kim, Gwi-Gon |
| Published in: |
Journal of international economic review. - New Delhi : Serials Publ., ISSN 0975-2072, ZDB-ID 2426972-4. - Vol. 14.2021, 1, p. 33-47
|
| Subject: | Reward Program | Probabilistic | Deterministic | Involvement | Purchase Review | Thinking Style |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012663649