Who invests why? : an analysis of investment decisions in B2B or B2C equity crowdfunding projects
Tanja Jovanović; Alexander Brem and Kai-Ingo Voigt
| Year of publication: |
2019
|
|---|---|
| Authors: | Jovanović, Tanja ; Brem, Alexander ; Voigt, Kai-Ingo |
| Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 37.2019, 1, p. 71-86
|
| Subject: | equity-based crowdfunding | entrepreneurship | investment decision | fundraising | startup | business-to-business | B2B | business-to-consumer | B2C | crowdfunding | Crowdfunding | Unternehmensgründung | Business start-up | B-to-B-Marketing | Business-to-business marketing | Investitionsentscheidung | Investment decision | Lieferantenmanagement | Supplier relationship management | Gründungsfinanzierung | Start-up financing | Risikokapital | Venture capital | Fundraising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJESB.2019.099886 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012056936