Who needs to be more visible online? : the value implications of web visibility and firm heterogeneity
Fang Wang, Bixia Xu
| Year of publication: |
June 2017
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| Authors: | Wang, Fang ; Xu, Bixia |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 54.2017, 4, p. 506-515
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| Subject: | Web visibility | Inlinks | Web traffic | Firm performance | Business-to-business | Business-to-consumer | Value creation | Value appropriation | Search goods | Experience goods | Betriebliche Wertschöpfung | Unternehmenserfolg | Internet | Social Web | Social web | Electronic Commerce | E-commerce | Website | Online-Marketing | Internet marketing | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2016.11.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011719976