Who wants stylus pen? : an empirical study about the stylus pen affect through product attachment of smartphone user
Young-Berm Kim, Sang-Ho Lee, and Jai-Beom Kim
| Year of publication: |
2020
|
|---|---|
| Authors: | Kim, Young-Berm ; Lee, Sang-Ho ; Kim, Jai Beom |
| Published in: |
International journal of business policy and economics. - New Delhi : Serials Publ., ISSN 0973-5801, ZDB-ID 2548332-8. - Vol. 13.2020, 2, p. 139-157
|
| Subject: | Producer attachment | stylus pen | repurchase intention | product experience | product development strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012807607