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Constructing audio-visual representations of consumer archetypes
Caldwell, Marylouise, (2010)
Modeling in branding: a critical ethnography approach
El-Amir, Ayman, (2010)
Writing pictures/taking fieldnotes: towards a more visual and material ethnographic consumer research
Peñaloza, Lisa, (2006)
Whose street is it anyway? : visual ethnography and self-reflection
Rabikowska, Marta, (2010)
A Degree in Advertising: an unwanted child of the business. Why academia and advertising should not be bridged.
Rabikowska, Marta, (2009)
Whose street is it anyway? Visual ethnography and self‐reflection