Why country of origin still matters in food retailing : implications for promotion management research
Andrea Insch and Ron Cuthbert
| Year of publication: |
2018
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|---|---|
| Authors: | Insch, Andrea ; Cuthbert, Ron |
| Published in: |
Journal of promotion management : JPM. - Binghamton, NY : Haworth Press, ISSN 1049-6491, ZDB-ID 1328445-9. - Vol. 24.2018, 3, p. 363-375
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| Subject: | country-of-origin | critical review | food products | labelling | Lebensmitteleinzelhandel | Food retailing | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food | Ursprungsregeln | Rules of origin | Verkaufsförderung | Sales promotion | Welt | World | Warenkennzeichnung | Product labelling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2018.1378304 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011875428