Why do buyers share knowledge with suppliers in new product development? : current and alternative supplier antecedents
Year of publication: |
October-December 2017
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Authors: | Yen, Yu-Xiang ; Hung, Shiu-Wan |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 24.2017, 4, p. 283-296
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Subject: | Relational exchange theory | alternative attractiveness | asset specificity | trust | satisfaction | commitment | knowledge sharing | Wissenstransfer | Knowledge transfer | Lieferantenmanagement | Supplier relationship management | Vertrauen | Confidence | Produktentwicklung | New product development | Wissensmanagement | Knowledge management |
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