Why the little things matter : exploring situational influences on customers' self-service technology decisions
Joel E. Collier; Robert S. Moore; Alisha Horky; Melissa L. Moore
| Year of publication: |
2015
|
|---|---|
| Authors: | Collier, Joel E. ; Moore, Robert S. ; Horky, Alisha Blakeney ; Moore, Melissa L. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 68.2015, 3, p. 703-710
|
| Subject: | Self-service | Situational influences | Convenience | Time pressure | Resource matching | Selbstbedienung | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010496152