Wine product involvement and consumers' BYOB behaviour in the South Australian on-premise market
| Year of publication: |
2012
|
|---|---|
| Authors: | Bruwer, Johan ; Huang, Jieshan |
| Published in: |
Asia Pacific journal of marketing and logistics. - Bradford : Emerald, ISSN 0954-7517, ZDB-ID 11747407. - Vol. 24.2012, 3 (15.6.), p. 461-482
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