Winners and losers in Africa : a longitudinal examination of market-share gains by advanced and emerging market multinationals versus local firms
Huda Khan, Kubilay S.L. Ozkan, Erin Cavusgil
| Year of publication: |
2025
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|---|---|
| Authors: | Khan, Huda ; Ozkan, Kubilay S.L. ; Cavusgil, Erin |
| Published in: |
Critical perspectives on international business. - Bradford : Emerald, ISSN 1758-6062, ZDB-ID 2188056-6. - Vol. 21.2025, 2, p. 173-195
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| Subject: | Advanced economy multinationals | Africa | African local firms | Contingency theory | Emerging market multinationals | High-technology industry | Low-technology industry | Market share gain performance | Pandemic | Afrika | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Auslandsinvestition | Foreign investment | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/cpoib-01-2024-0007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015323309