Winning the new channel war on Amazon and third-party platforms
Sandy D. Jap, Whitney Gibson, Denise Zmuda
| Year of publication: |
2022
|
|---|---|
| Authors: | Jap, Sandy D. ; Gibson, Whitney ; Zmuda, Denise |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 65.2022, 3, p. 365-377
|
| Subject: | Amazon | E-commerce distribution platforms | Gray markets | MAP pricing policy compliance | Online sales platforms | Third party resellers | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Digitale Plattform | Digital platform | Vertriebsweg | Distribution channel | Netzwerkökonomik | Network economics | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.bushor.2021.04.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013207710