Wizard! : Harry Potter's brand magic
Stephen Brown
| Year of publication: |
2005
|
|---|---|
| Authors: | Brown, Stephen |
| Publisher: |
London : Cyan |
| Subject: | Potter, Harry (Fictitious character) | Character merchandising | Brand name products | Marketing | Advertising | Potter, Harry | Markenartikel |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 191 S.: Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-904879-30-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004854568