Word of mouth as a recruitment source : an integrative model
Greet Van Hoye
| Year of publication: |
2014
|
|---|---|
| Authors: | Van Hoye, Greet |
| Published in: |
The Oxford handbook of recruitment. - Oxford [u.a.] : Oxford University Press, ISBN 978-0-19-975609-4. - 2014, p. 251-268
|
| Subject: | Virales Marketing | Viral marketing | Personalbeschaffung | Recruitment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010202006