Word-of-mouth, buying, and sacrifice intentions for eco-cruises : exploring the function of norm activation and value-attitude-behavior
Year of publication: |
February 2019
|
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Authors: | Han, Heesup ; Hwang, Jinsoo ; Lee, Myong Jae ; Kim, Joohyun |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 70.2019, p. 430-443
|
Subject: | Environmentally responsible cruise | Norm activation process | Value-attitude-behavior model | Cruise travelers | Emotions | Kreuzfahrt | Cruise | Emotion | Konsumentenverhalten | Consumer behaviour | Soziale Norm | Social norm | Urlaubsverhalten | Holiday behaviour | Virales Marketing | Viral marketing | Umweltbewusstsein | Environmental consciousness |
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