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Promotion of small-scale industries in developing countries : abstracts from selected studies and publications
Menck, Karl Wolfgang, (1978)
Grab their attention! : advertising and promotion on a shoestring budget
Walker, Gavin, (1998)
Hollering up a tree : a practical guide to advertising and publicity for the smaller company
Drake, Maurice, (1998)
Copywriting Sourcebook : How to write better copy, faster for everything from ads to websites
Maslen, Andy, (2009)