You say you want a revolution? : drawing on social movement theory to motivate transformative change
Ann M. Mirabito and Leonard L. Berry
| Year of publication: |
2015
|
|---|---|
| Authors: | Mirabito, Ann M. ; Berry, Leonard L. |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 18.2015, 3, p. 336-350
|
| Subject: | internal marketing | social movement | social marketing | personal well-being | workplace wellness | Soziale Bewegung | Social movement | Arbeitsplatz | Workplace | Politische Unruhen | Political unrest | Personalmarketing | HR marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011336501