Extent:
xiv, 225 p.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliographie
Language: English
Notes:
Includes bibliographical references (p. 217-218) and index. - Formerly CIP
ISBN: 1-557-04541-0
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004280566