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accessRights:"free"
~isPartOf:"Advancing insights on brand management"
~subject:"Celebrity-Werbung"
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Celebrity endorsement : developing a brand image in housing ads
Yöreş, Füsun Çizmeci
- In:
Advancing insights on brand management
,
(pp. 175-192)
.
2017
Persistent link: https://www.econbiz.de/10011855097
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