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type_genre:"Case study"
~isPartOf:"Services marketing cases in emerging markets : an asian perspective"
~type_genre:"Aufsatz im Buch"
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Services marketing cases in emerging markets : an asian perspective
The Oxford handbook of the Indian economy
28
The impacts of monetary policy in the 21st century : perspectives from emerging economies
15
Cases on the resurgence of emerging businesses
13
Accelerators of India's growth : industry, trade and employment : Festschrift in honor of Bishwanath Goldar
12
Microfinance and its impact on entrepreneurial development, sustainability, and inclusive growth
12
Corporate social responsibility in India : cases and developments after the legal mandate
11
Indian Economy and Neoliberal Globalization : Finance, Trade, Industry and Employment
11
Start-up enterprises and contemporary innovation strategies in the global marketplace
11
Advances in Management Research : Emerging Challenges and Trends
10
Axes of Sustainable Development and Growth in India : Essays in Honour of Professor Jyoti K. Parikh
10
Comparative advantage in the knowledge economy : a national and organizational resource
10
Handbook of research on economic and political implications of green trading and energy use
10
Handbook of research on military expenditure on economic and political resources
10
International business strategy : perspectives on implementation in emerging markets
10
Business analytics and cyber security management in organizations
9
Emerging applications in supply chains for sustainable business development
9
Innovation Systems, Economic Development and Public Policy : Sustainable Options from Emerging Economies : essays in honour of Lakhwinder Singh
9
Handbook of research on economic, financial, and industrial impacts on infrastructure development
8
Indian case studies in business management
8
Risks and Resilience of Emerging Economies : Essays in Honour of Professor Ajitava Raychaudhuri
8
Social, health, and environmental infrastructures for economic growth
8
Contemporary studies of risks in emerging technology
7
Entrepreneurial ecosystem : perspectives from emerging economies
7
Environmental sustainability, growth trajectory and gender : contemporary issues of developing economies
7
Managing Pandemic and Correcting Development Fundamentals : India’s Great Challenge
7
Strategic marketing cases in emerging markets
7
Data-driven decision making for long-term business success
6
Event tourism in Asian countries : challenges and prospects
6
Geo-economic perspectives in the global environment
6
Handbook of research on managerial practices and disruptive innovation in Asia
6
Indian Business Groups and Other Corporations : Comparative Organisational Perspectives on Indian Corporate Firms
6
Integrating new technologies in international business : opportunities and challenges
6
Lead market India : key elements and corporate perspectives for frugal innovations
6
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
6
Strategic system assurance and business analytics
6
Contemporary challenges in social science management : skills gaps and shortages in the labour market
5
E-retailing challenges and opportunities in the global marketplace
5
In search of business models in social entrepreneurship : concepts and cases
5
Indian women as entrepreneurs : an exploration of self identity
5
Innovative solutions for implementing global supply chains in emerging markets
5
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Amazon.in : surviving in a jungle
Roy, Sanjit
;
Charaborti, Rajdeep
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 45-59)
.
2017
Persistent link: https://www.econbiz.de/10011537862
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Social media and customer engagement at Makemytrip.com
Jha, Bidyanand
;
Kshetri, Anita
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 117-136)
.
2017
Persistent link: https://www.econbiz.de/10011537904
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3
Indian armed forces disaster management services in Kashmir floods 2014 : "Operation Megh Rahat" : a case of transformative service
Dey, Dipanjan Kumar
- In:
Services marketing cases in emerging markets : an asian …
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(pp. 149-157)
.
2017
Persistent link: https://www.econbiz.de/10011537936
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4
Reliance Indian Limited (RIL) : growth through innovation?
Pradhan, Sudeepta
;
Roy, Sanjit
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 169-182)
.
2017
Persistent link: https://www.econbiz.de/10011537938
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