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accessRights:"restricted"
~isPartOf:"Contemporary accounting research : a journal of the Canadian Academic Accounting Association"
~isPartOf:"Forum Marketing"
~isPartOf:"Journal of marketing theory and practice : JMTP"
~type_genre:"Aufsatz in Zeitschrift"
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Contemporary accounting research : a journal of the Canadian Academic Accounting Association
Forum Marketing
Journal of marketing theory and practice : JMTP
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After-service gifts : evaluating how presence, context and value impact customer satisfaction and customer delight
Barnes, Donald C.
;
Krämer, Tobias
;
Gouthier, Matthias
; …
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
3
,
pp. 343-357
Persistent link: https://www.econbiz.de/10012607658
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2
The effect of imagery and product involvement in copy testing scores of animatics and finished ads : a schemata approach
Jiménez, Fernando R.
;
Gammoh, Bashar S.
;
Wergin, Rand
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 460-471
Persistent link: https://www.econbiz.de/10012483481
Saved in:
3
Crash risk and the auditor-client relationship
Callen, Jeffrey L.
;
Fang, Xiaohua
- In:
Contemporary accounting research : a journal of the …
34
(
2017
)
3
,
pp. 1715-1750
Persistent link: https://www.econbiz.de/10011774012
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