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accessRights:"restricted"
~isPartOf:"International review on public and non-profit marketing"
~subject:"Social marketing"
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International review on public and non-profit marketing
Corporate governance : international journal of business in society
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Responsible Consumption and Sustainability : Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
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Variables that influence attitude toward cause-related marketing and determinants of satisfaction and loyalty in the ‘solidarity purchase’
Galan-Ladero, M. Mercedes
- In:
International review on public and non-profit marketing
9
(
2012
)
2
,
pp. 199-200
Persistent link: https://www.econbiz.de/10009632024
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A model of attitudes, beliefs, emotions and values to explain the Spanish youth street binge drinking phenomena
Beerli-Palacio, Asunción
;
Martín-Santana, Josefa
; …
- In:
International review on public and non-profit marketing
9
(
2012
)
2
,
pp. 181-197
Persistent link: https://www.econbiz.de/10009632027
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