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accessRights:"restricted"
~isPartOf:"Journal of revenue and pricing management"
~person:"Warot Kosawanitchakarn"
~subject:"Nachfrage"
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Nachfrage
Autoregressive-distributed lag model
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Consumer behaviour
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Demand
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Demand forecasting
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Einzelhandel
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Einzelhandelspreis
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Forecasting model
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Konsumentenverhalten
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Preiselastizität
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Preismanagement
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Price elasticity
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Pricing strategy
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Prognoseverfahren
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Promotion effectiveness
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Retail price
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Retail pricing
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Retail trade
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Sales promotion
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Verkaufsförderung
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Warot Kosawanitchakarn
Naragain Phumchusri
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Sirawich Chawanapranee
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Journal of revenue and pricing management
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Evaluating promotional pricing effectiveness using convenience store daily sales data
Naragain Phumchusri
;
Warot Kosawanitchakarn
;
Sirawich …
- In:
Journal of revenue and pricing management
22
(
2023
)
5
,
pp. 362-373
Persistent link: https://www.econbiz.de/10014372651
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