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accessRights:"restricted"
~person:"Chang, Kuei-Feng"
~person:"Quach, Sara"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Sales promotion
5
Verkaufsförderung
5
Beziehungsmarketing
3
Consumer behaviour
3
Customer satisfaction
3
Kundenzufriedenheit
3
Online retailing
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Chang, Kuei-Feng
Quach, Sara
Gázquez-Abad, Juan Carlos
4
Kukar-Kinney, Monika
4
Pandey, Neeraj
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Bagchi, Rajesh
3
Dewani, Prem Prakash
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Nordfält, Jens
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Carlson, Jeffrey R.
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International journal of business
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
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ECONIS (ZBW)
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A study of consumer's online buying intention on tourism products from the perspective of perceived value and promotional strategies
Li, Wei-Chin
;
Chang, Kuei-Feng
;
Chen, Chen-Ju
- In:
International journal of business
28
(
2023
)
4
,
pp. 13-32
Persistent link: https://www.econbiz.de/10014468970
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2
Customer loyalty in online hotel booking platforms
Li, Wei-Chin
;
Chang, Kuei-Feng
;
Chen, Chen-Ju
- In:
International journal of business
28
(
2023
)
3
,
pp. 147-165
Persistent link: https://www.econbiz.de/10014340612
Saved in:
3
Integrated marketing communications and their effects on customer switching intention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
1/2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011633577
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