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Consumer behaviour
Sport management
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Calabuig Moreno, Ferran
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International journal of sport management and marketing : IJSMM
2
Journal of sport management : the official journal of the North American Society of Sport Management
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Economic research
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European Sport management quarterly : ESMQ
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European journal of international management : EJIM
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Credibility to attract, trust to stay : the mediating role of trust in improving brand congruence in sports services
Alguacil, Mario
;
González-Serrano, María Huertas
; …
- In:
European journal of international management : EJIM
15
(
2021
)
2/3
,
pp. 231-246
Persistent link: https://www.econbiz.de/10012504411
Saved in:
2
Measuring spectators' perception toward peripheral stadium quality services after COVID-19 : impact on their emotions and attendance intentions
Rai, Jaskirat Singh
;
Behzad Foroughi
;
Itani, Maher N.
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 375-394
Persistent link: https://www.econbiz.de/10014331419
Saved in:
3
Model based on service quality, satisfaction and trust, the antecedents of federated athletes' happiness and loyalty
Cuesta-Valiño, Pedro
;
Loranca-Valle, Cristina
; …
- In:
The journal of management development
42
(
2023
)
6
,
pp. 501-513
Persistent link: https://www.econbiz.de/10014332135
Saved in:
4
How can the management of fitness centres be improved through corporate image and brand image?
Alguacil, M.
;
García-Fernández, J.
;
Calabuig Moreno, …
- In:
Economic research
35
(
2022
)
1,3
,
pp. 3378-3396
Persistent link: https://www.econbiz.de/10014383647
Saved in:
5
Remapping the sport brandscape : a structured review and future direction for sport brand research
Baker, Bradley J.
;
Kunkel, Thilo
;
Doyle, Jason P.
;
Su, Yiran
- In:
Journal of sport management : the official journal of …
36
(
2022
)
3
,
pp. 251-264
Persistent link: https://www.econbiz.de/10013255808
Saved in:
6
Impact of Facebook marketing on Lebanese athletes' decision-making process
Daou, Lindos
;
Sarkis, Nada
;
Nader, Youssef
- In:
International journal of sport management and marketing …
18
(
2018
)
5
,
pp. 402-416
Persistent link: https://www.econbiz.de/10011989452
Saved in:
7
Editorial: big data and analytics in sport management
Watanabe, Nicholas M.
;
Shapiro, Stephen L.
;
Drayer, Joris
- In:
Journal of sport management : the official journal of …
35
(
2021
)
3
,
pp. 197-202
Persistent link: https://www.econbiz.de/10012658670
Saved in:
8
Fantasy sports and beyond : complementary digital experiences (CDXs) as innovations for enhancing fan experience
Yuksel, Mujde
;
Smith, Andrew N.
;
Milne, George R.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 143-155
Persistent link: https://www.econbiz.de/10012643523
Saved in:
9
The role of the brand in perceived service performance : moderating effects and configurational approach in professional football
Calabuig Moreno, Ferran
;
Prado-Gascó, Vicente
; …
- In:
Technological forecasting & social change : an …
165
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012671852
Saved in:
10
Factors affecting consumer repurchase of university sports team merchandise
Childs, Michelle
;
Hardin, Robin
;
Koo, Win
- In:
International journal of sport management and marketing …
19
(
2019
)
5/6
,
pp. 389-406
Persistent link: https://www.econbiz.de/10012168855
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