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institution:"Center of Market Oriented Product and Production Management"
~institution:"Centre d'Observation Economique"
~institution:"Communiquer autrement, le vin dans l'imaginaire <Veranstaltung> <2015, Ferrals-les-Corbières>"
~institution:"European University Institute"
~institution:"Universität Mannheim"
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Center of Market Oriented Product and Production Management
Centre d'Observation Economique
Communiquer autrement, le vin dans l'imaginaire <Veranstaltung> <2015, Ferrals-les-Corbières>
European University Institute
Universität Mannheim
Springer Fachmedien Wiesbaden
27
NetLibrary, Inc
4
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Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
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Lehmanns Media GmbH
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National Bureau of Economic Research
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1
Brandsboard e.V.
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
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Document de travail : une publication du Centre d'Observation Economique de la CCIP
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Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
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Essays on choice under uncertainty and framing effects in marketing
Valli, Veronica
-
2018
Persistent link: https://www.econbiz.de/10011881993
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2
Communiquer autrement, le vin dans l'imaginaire : actes du colloque du 13 novembre 2015, à Ferrals-les-Corbières
Franjus-Adenis, Nadine
(
ed.
)
-
Communiquer autrement, le vin dans l'imaginaire …
-
2018
Persistent link: https://www.econbiz.de/10011883903
Saved in:
3
Determinants and consequences of firms' perception by investors, consumers, and executives
Focke, Florens
-
2016
Persistent link: https://www.econbiz.de/10011583648
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4
Negative Spillover-Effekte in Markenallianzen : unterschiedliche Typen und Intensitäten an Verfehlungen eines Allianzpartners
Eisele, Anita
;
Meyer, Frederik
;
Gebühr, Lukas
;
Huber, Frank
-
2015
Persistent link: https://www.econbiz.de/10010528985
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5
On the signaling and feedback effects of umbrella branding
Thal, Jeanine
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003731197
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6
L' image des biens de consommation sur le marché européen en 2002
Ferrara, Laurent
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001905481
Saved in:
7
L' image des biens de consommation sur le marché européen en 2000
Ferrara, Laurent
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001626333
Saved in:
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