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institution:"Conference on Advertising and Consumer Psychology <2, 1983, Chicago, Ill.>"
~institution:"Advertising and Consumer Psychology Conference <23, 2004, Montréal>"
~institution:"Groupe EIDOS"
~subject:"Theorie"
~type_genre:"Sammelwerk"
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Conference on Advertising and Consumer Psychology <2, 1983, Chicago, Ill.>
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
Groupe EIDOS
Philipp Reclam Junior <Stuttgart>
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ECONIS (ZBW)
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Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in...
Kardes, Frank R.
(
ed.
);
Herr, Paul M.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002454921
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L' image réfléchie : sémiotique et marketing
Chateau, Dominique
(
ed.
)
-
1998
Persistent link: https://www.econbiz.de/10013556233
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