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institution:"Münsteraner Führungsgespräch <40, 2001, Münster (Westf)>"
~person:"Backhaus, Klaus"
~source:"econis"
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Automotive industry
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BASF Coatings AG
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Bertelsmann AG
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Deutschland
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Distribution channel
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Backhaus, Klaus
Becker, Jörg
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Münsteraner Führungsgespräch <40, 2001, Münster (Westf)>
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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ECONIS (ZBW)
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Vertriebsmanagement im Wandel : Strategien im Spannungsfeld zwischen klassischem Vertrieb und E-Commerce ; Dokumentation des 40. Münsteraner Führungsgesprächs vom 1./2. Februar 200...
Meffert, Heribert
(
contributor
);
Backhaus, Klaus
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001610012
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