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isPartOf:"Arbeitsbericht / Institut für Agrarpolitik und Marktforschung der Justus-Liebig-Universität Giessen"
~isPartOf:"Journal of retailing"
~isPartOf:"LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki"
~subject:"Verkaufsförderung"
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Arbeitsbericht / Institut für Agrarpolitik und Marktforschung der Justus-Liebig-Universität Giessen
Journal of retailing
LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki
American journal of business : applying research to practice ; AJB
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Asia Pacific journal of marketing and logistics
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Brand-pack size cannibalization arising from temporary price promotions
Dawes, John G.
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 343-355
Persistent link: https://www.econbiz.de/10009622998
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2
Reduce content or raise price? : the impact of persuasion knowledge and unit price increase tactics on retailer and product brand attitudes
Kachersky, Luke
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 479-488
Persistent link: https://www.econbiz.de/10009423194
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