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isPartOf:"Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~isPartOf:"DUV : Wirtschaftswissenschaft"
~isPartOf:"Trade show management : planning, implementing and controlling of trade shows, conventions and events"
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Messe
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Trade fair
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Messebeteiligung
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Fair trade
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Fairer Handel
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Germany
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13.03.1989
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Münsteraner Führungsgespräch <16, 1989, Hannover>
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
DUV : Wirtschaftswissenschaft
Trade show management : planning, implementing and controlling of trade shows, conventions and events
Ifo Schnelldienst
14
Ifo-Schnelldienst
14
Industrial marketing management : the international journal for industrial and high-tech firms
11
ifo Schnelldienst
10
The journal of business & industrial marketing
9
Temporary knowledge ecologies : the rise of trade fairs in the Asia-Pacific region
8
SpringerLink / Bücher
7
International journal of hospitality management
6
Research
6
Europäische Hochschulschriften / 5
5
Intereconomics : review of European economic policy
4
Journal of business-to-business marketing
4
Markenkommunikation und Beziehungsmarketing
4
Economic geography
3
European journal of marketing : EJM
3
Ifo-Studien zu Handels- und Dienstleistungsfragen
3
Journal of business research : JBR
3
Journal of promotion management : JPM
3
Schriftenreihe der HHL Leipzig Graduate School of Management
3
Springer eBook Collection
3
Tourism management : research, policies, practice
3
Working paper / National Bureau of Economic Research, Inc.
3
Zeitschrift für Wirtschaftsgeographie
3
Advances in business marketing : a research annual
2
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred Kirchgeorg zum 50. Geburtstag
2
BMWI-Dokumentation
2
Contributions to Economics
2
Cosmopolitan canvases : the globalization of markets for contemporary art
2
Customer Experience : Forum Dienstleistungsmanagement
2
Diskussionspapiere des Instituts für Messewirtschaft und Distributionsforschung / Universität zu Köln, Institut für Messewirtschaft und Distributionsforschung
2
Edition / AUMA
2
Events und Erlebnis : Stand und Perspektiven der Eventforschung
2
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
2
Events und Messen im digitalen Zeitalter : aktueller Stand und Perspektiven
2
Göttinger handwerkswirtschaftliche Studien
2
Handbuch Messemanagement : Planung, Durchführung und Kontrolle von Messen, Kongressen und Events
2
Journal of customer behaviour
2
Journal of economic geography
2
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ECONIS (ZBW)
41
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1
On the history of trade fairs in Germany and Europe
Rodekamp, Volker
- In:
Trade show management : planning, implementing and …
,
(pp. 5-13)
.
2005
Persistent link: https://www.econbiz.de/10003142371
Saved in:
2
Trade shows as a live communication tool
Brühe, Christian
- In:
Trade show management : planning, implementing and …
,
(pp. 57-69)
.
2005
Persistent link: https://www.econbiz.de/10003142390
Saved in:
3
Trade shows as tools of regional and global marketing in politics
Goehrmann, Klaus E.
- In:
Trade show management : planning, implementing and …
,
(pp. 71-79)
.
2005
Persistent link: https://www.econbiz.de/10003142395
Saved in:
4
The importance of trade fairs and conferences to the German venue
Hedorfer, Petra
;
Tödter, Norbert
- In:
Trade show management : planning, implementing and …
,
(pp. 117-126)
.
2005
Persistent link: https://www.econbiz.de/10003142413
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5
Production and employment effects of trade fairs and exhibitions
Täger, Uwe Christian
;
Penzkofer, Horst
- In:
Trade show management : planning, implementing and …
,
(pp. 127-139)
.
2005
Persistent link: https://www.econbiz.de/10003142417
Saved in:
6
Facility management in the trade show industry
Moog, Wilfried E.
- In:
Trade show management : planning, implementing and …
,
(pp. 159-171)
.
2005
Persistent link: https://www.econbiz.de/10003142420
Saved in:
7
Minimum taxation : a competitive disadvantage for German trade shows?
Dahmen, Norbert
;
Vogt, Herbert
- In:
Trade show management : planning, implementing and …
,
(pp. 173-188)
.
2005
Persistent link: https://www.econbiz.de/10003142424
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8
Trade shows in transition
Heckmann, Sepp D.
- In:
Trade show management : planning, implementing and …
,
(pp. 191-197)
.
2005
Persistent link: https://www.econbiz.de/10003142427
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9
Privatising trade fair companies using various business models
Hosch, Raimund
- In:
Trade show management : planning, implementing and …
,
(pp. 211-223)
.
2005
Persistent link: https://www.econbiz.de/10003142437
Saved in:
10
Benchmarking in trade fair companies
Müller-Hagedorn, Lothar
- In:
Trade show management : planning, implementing and …
,
(pp. 273-285)
.
2005
Persistent link: https://www.econbiz.de/10003142585
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