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isPartOf:"Berichte aus der Betriebswirtschaft"
~subject:"E-commerce"
~subject:"Target group"
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E-commerce
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Computer-assisted marketing
3
IT-gestütztes Marketing
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Market research
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Marktforschung
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Theorie
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Theory
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Beziehungsmarketing
1
Consumer behaviour
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Data Mining
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Data mining
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Direct marketing
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Direktmarketing
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Electronic Commerce
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Expert system
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Experte
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Expertensystem
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Fachwissen
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Individualism
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Individualismus
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Kaufverhalten
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Konsumentenverhalten
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Kundenanalyse
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Marketing management
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Marketing-Mix
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Marketingmanagement
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Mass Customization
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Mobile Marketing
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Mobile marketing
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German
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Buxel, Holger Henning
1
Folkerts, Henning
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Berichte aus der Betriebswirtschaft
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of electronic commerce : IJEC
2
Springer eBook Collection / Business and Economics
2
Aktuelle Entwicklungslinien in der Finanzwirtschaft ; Teil 2
1
Business issues, competition and entrepreneurship
1
Consulting-Kompendium : Jahrbuch ... ; das Jahrbuch für Managementberatung, Unternehmensführung, Human Resources, Informationstechnologie und Outsourcing
1
Consumer behavior, organizational development, and electronic commerce : emerging issues for advancing modern socioeconomies
1
Data Mining und Statistik in Hochschule und Wirtschaft : Proceedings der 6. Konferenz der SAS-Anwender in Forschung und Entwicklung (KSFE) [28. Februar - 01. März 2002 Universität Dortmund]
1
Data mining for design and marketing
1
Digitale Ökonomie
1
Diskussionsbeiträge aus dem Institut für Wirtschaft und Verkehr
1
E-Business & Controlling : Einordnung, Umsetzung, externe Sichtweise, funktionales E-Controlling
1
E-business management : integration of Web technologies with business models
1
E-collaboration ; Vol. 3
1
Economics
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Economics : digitale Ökonomie und struktureller Wandel
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Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
1
Enterprise information systems and technology
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GDI-Schriften
1
GDI-Schriften / Gottlieb-Duttweiler-Institut
1
Gabler-Edition Wissenschaft / Informationsmanagement und Controlling
1
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
Handbook of research on enterprise systems
1
Harvard business review : HBR
1
Harvard business review on retailing and merchandising
1
Innovations in SMEs and conducting e-business : technologies, trends and solutions
1
Innovations in supply chain management for information systems : novel approaches
1
Interactive and multi-channel marketing
1
International journal of automotive technology and management : IJATM
1
International journal of electronic customer relationship management : IJECRM
1
International journal of networking and virtual organisations : IJNVO
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of electronic commerce research : JECR
1
Journal of financial services marketing : JFSM
1
Journal of internet commerce
1
Journal of marketing analytics : JMA
1
Journal of retailing and consumer services
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Journal of travel and tourism marketing
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ECONIS (ZBW)
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Einsatz von Expertenurteilen in der Zielkundenselektion
Folkerts, Henning
-
2010
Persistent link: https://www.econbiz.de/10003937438
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2
Customer Profiling im Electronic Commerce : methodische Grundlagen, Anwendungsprobleme und Managementimplikationen
Buxel, Holger Henning
-
2001
Persistent link: https://www.econbiz.de/10001597097
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