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isPartOf:"CESPRI working papers"
~isPartOf:"Forschungspapiere"
~isPartOf:"Handbook of niche marketing : principles and practice"
~isPartOf:"IWÖ-Diskussionsbeitrag / Institut für Wirtschaft und Ökologie an der Hochschule St. Gallen"
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Search: subject_exact:"Niche market"
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Niche marketing strategy
10
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10
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3
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2
Distance selling
2
Distanzhandel
2
Environmental consciousness
2
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1
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1
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1
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Università commerciale Luigi Bocconi / Centro studi sui processi di internazionalizzazione
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CESPRI working papers
Forschungspapiere
Handbook of niche marketing : principles and practice
IWÖ-Diskussionsbeitrag / Institut für Wirtschaft und Ökologie an der Hochschule St. Gallen
The long tail of tourism : holiday niches and their impact on mainstream tourism
21
Technology analysis & strategic management
11
Research policy : policy, management and economic studies of science, technology and innovation
9
Technological forecasting & social change : an international journal
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Tourism management : research, policies, practice
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SpringerLink / Bücher
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European journal of marketing : EJM
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Harvard-Business-Manager : das Wissen der Besten
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Industrial and corporate change
3
International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
3
Journal of evolutionary economics : JEE
3
Journal of food products marketing
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Tourism planning & development
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of fashion marketing and management
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Mythos Strategie : mit der richtigen Strategie zur Marktführerschaft ; die Erfolgsstrategien von 15 regionalen und globalen Marktführern
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NET Institute Working Paper
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ECONIS (ZBW)
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Nischenartikel : Wachstumstreiber für den Versandhandel?
Riekhof, Hans-Christian
;
Schäfers, Tobias
;
Teuber, …
-
2009
Persistent link: https://www.econbiz.de/10003884552
Saved in:
2
Nischenartikel : Wachstumstreiber für den Versandhandel?
Riekhof, Hans-Christian
;
Schäfers, Tobias
;
Teuber, …
-
2009
Persistent link: https://www.econbiz.de/10009531261
Saved in:
3
Principles of global niche marketing strategies: an early conceptual framework
Hezar, Isil
(
contributor
)
- In:
Handbook of niche marketing : principles and practice
,
(pp. 25-63)
.
2006
Persistent link: https://www.econbiz.de/10003322885
Saved in:
4
Crafting a niche in a crowded market: the case of Palliser Estate Wines of Martinborough (New Zealand)
Beverland, Michael
;
Lockshin, Lawrence S.
- In:
Handbook of niche marketing : principles and practice
,
(pp. 159-190)
.
2006
Persistent link: https://www.econbiz.de/10003322898
Saved in:
5
Niche marketing for hotel managers
Morritt, Ron
- In:
Handbook of niche marketing : principles and practice
,
(pp. 191-209)
.
2006
Persistent link: https://www.econbiz.de/10003322901
Saved in:
6
Modularity as an entry strategy : the invasion of new niches in the LAN equipment industry
Brusoni, Stefano
(
contributor
);
Fontana, Roberto
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003091782
Saved in:
7
Niche markets and electronic commerce
Alderighi, Marco
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001799541
Saved in:
8
Erfolgreiche Vermarktung von Öko-Fonds jenseits der Nische : theoretisch-konzeptionelle Grundlagen und Gestaltungsempfehlungen auf Basis einer vergleichenden Fallstudienanalyse
Möhrle, Philipp
-
2001
Persistent link: https://www.econbiz.de/10001655701
Saved in:
9
Vom Subventionsverdruss zum Bio-Boom : Analyse der Diffusion biologischer Lebensmittel anhand des ökologischen Transformationsprozesses
Villiger, Alex
-
1998
Persistent link: https://www.econbiz.de/10001350674
Saved in:
10
Von der Öko-Nische zum ökologischen Massenmarkt im Bedürfnisfeld Ernährung : Konzeption eines Forschungsprojektes
Belz, Frank
;
Schneidewind, Uwe
;
Villiger, Alex
; …
-
1997
Persistent link: https://www.econbiz.de/10000972190
Saved in:
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