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isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
~isPartOf:"Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze"
~isPartOf:"Information systems in the changing era : theory and practice ; proceedings of the 11th International Conference on Informatics and Semiotics in Organisations, 11-12 april 2009"
~isPartOf:"Innovative Unternehmensführung : Planung, Durchführung und Kontrolle von Innovationen"
~isPartOf:"Schriftenreihe Schwerpunkt Marketing / Arbeitspapier"
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Search: subject_exact:"Semiologie"
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Semiotik
11
Semiotics
9
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Betriebliches Informationssystem
3
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3
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2
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Cases on branding strategies and product development : successes and pitfalls
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
Information systems in the changing era : theory and practice ; proceedings of the 11th International Conference on Informatics and Semiotics in Organisations, 11-12 april 2009
Innovative Unternehmensführung : Planung, Durchführung und Kontrolle von Innovationen
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
Project management and risk management in complex projects : studies in organizational semiotics ; [8th session of the Annual Organizational Semiotics Workshop held in June 2005 in Toulouse]
6
International journal of market research : JMRS ; the journal of the Market Research Society
5
Approaches to semiotics
4
Tourism management : research, policies, practice
4
Intelligent, adaptive and reasoning technologies : new developments and applications
3
International journal of market research
3
Journal of business research : JBR
3
Journal of retailing and consumer services
3
Marketing theory
3
Preprint / Centralʹnyj Ėkonomiko-Matematičeskij Institut
3
Research in consumer behavior
3
SpringerLink / Bücher
3
The journal of brand management : an international journal
3
Working paper series / Frankfurt School of Finance & Management
3
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
2
Dynamics and change in organizations : studies in organizational semiotics
2
E-consumers in the era of new tourism
2
Europäische Hochschulschriften / 40
2
Europäische Hochschulschriften / 5
2
Homo oeconomicus
2
International journal of retail & distribution management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Management information systems : mis quarterly
2
Mind & society : adaptive behaviours under risk and uncertainty
2
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2
Proceedings of I-KNOW '09 : 9th International Conference on Knowledge Management and Knowledge Technologies ; proceedings of I-SEMANTICS '09, 5th International Conference on Semantic Systems, Graz, Austria, September 2 - 4, 2009
2
Routledge studies in management, organizations and society
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Accounting forum : advancing the interdisciplinary and global connection of accounting research
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Acta Academiae Oeconomicae Helsingiensis / A
1
Advances in Multimedia and Interactive Technologies (AMIT)
1
Advances in industrial engineering and operations research : [revised and extended articles written by prominent researchers participating in the International MultiConference of Engineers and Computer Scientists (IMECS) 2007 ; held in Hong Kong on March 21 - 23, 2007]
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Annals of tourism research : ATR ; a social sciences journal
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ECONIS (ZBW)
10
USB Cologne (EcoSocSci)
1
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1
Premises and potential for the application of semotics in marketing research
Sobocińska, Magdalena
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
15
(
2016
)
1
,
pp. 123-132
Persistent link: https://www.econbiz.de/10011477160
Saved in:
2
Semiotics of brand building : case of the Muthoot Group
Sudarśan, Sudio
- In:
Cases on branding strategies and product development : …
,
(pp. 298-326)
.
2015
Persistent link: https://www.econbiz.de/10010504632
Saved in:
3
Using organizational semiotics methods for information systems architecture design
Luo, Aimin
;
Liu, Kecheng
- In:
Information systems in the changing era : theory and …
,
(pp. 10-17)
.
2009
Persistent link: https://www.econbiz.de/10003991219
Saved in:
4
A bibliometric study on organisational semiotics literatures
Zhang, Yunchuan
;
Liu, Kecheng
- In:
Information systems in the changing era : theory and …
,
(pp. 33-39)
.
2009
Persistent link: https://www.econbiz.de/10003991222
Saved in:
5
A semiotic and constructivist paradigm in the Internet Information Provision
Zhang, Ge
;
Zhang, Yunchuan
- In:
Information systems in the changing era : theory and …
,
(pp. 80-85)
.
2009
Persistent link: https://www.econbiz.de/10003991468
Saved in:
6
A semiotic approach in analysing intrinsic values of information for decision-making
Liu, Binbin
;
Nakata, Keiichi
- In:
Information systems in the changing era : theory and …
,
(pp. 130-137)
.
2009
Persistent link: https://www.econbiz.de/10003991518
Saved in:
7
An analysis of the process of information realization in information systems based on hermeneutics and semiotics
Wang, Sufen
;
Hu, Xiaohong
;
Feng, Junkang
- In:
Information systems in the changing era : theory and …
,
(pp. 166-172)
.
2009
Persistent link: https://www.econbiz.de/10003991524
Saved in:
8
Innovativität von Unternehmen aus Konsumentensicht : eine semiotische Analyse
Wiludda, Melanie
-
2006
Persistent link: https://www.econbiz.de/10003314134
Saved in:
9
Werte als Grundlage der Kundensegmentierung : eine kritische Analyse der Semiometrie
Constanze, Paul
-
2005
Persistent link: https://www.econbiz.de/10003108955
Saved in:
10
Analyse und Gestaltung strategischer Informationssysteme der Unternehmung : Ansätze zu einer Neuorientierung der Methodenkritik
Amler, Robert W.
-
1983
Persistent link: https://www.econbiz.de/10000080009
Saved in:
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