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isPartOf:"Corporate communications : an international journal"
~subject:"Advertising"
~subject:"Scopus"
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Corporate communications : an international journal
Journal of advertising : official publication of the American Academy of Advertising
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Scientific production on corporate communication : a systematic study in Scopus with COVID-19 as a determining factor
Hidalgo-Marí, Tatiana
;
Segarra-Saavedra, Jesús
; …
- In:
Corporate communications : an international journal
28
(
2023
)
2
,
pp. 180-192
Persistent link: https://www.econbiz.de/10014288169
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2
Advertising corporate social responsibility : results from an experimental manipulation of key message variables
Pomering, Alan
;
Johnson, Lester W.
;
Noble, Gary
- In:
Corporate communications : an international journal
18
(
2013
)
2
,
pp. 249-263
Persistent link: https://www.econbiz.de/10009748729
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