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isPartOf:"DBI-Materialien"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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DBI-Materialien
Management science : journal of the Institute for Operations Research and the Management Sciences
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Spillovers from online engagement : how a newspaper subscriber's activation of digital paywall access affects her retention and subscription revenue
Pattabhiramaiah, Adithya
;
Overby, Eric
;
Xu, Lizhen
- In:
Management science : journal of the Institute for …
68
(
2022
)
5
,
pp. 3528-3548
Persistent link: https://www.econbiz.de/10013368690
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The impact of consumer multi-homing on advertising markets and media competition
Athey, Susan
;
Calvano, Emilio
;
Gans, Joshua
- In:
Management science : journal of the Institute for …
64
(
2018
)
4
,
pp. 1574-1590
Persistent link: https://www.econbiz.de/10011855634
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