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isPartOf:"E-retailing challenges and opportunities in the global marketplace"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Sigué, Simon Pierre"
~subject:"Online retailing"
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Sigué, Simon Pierre
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E-retailing challenges and opportunities in the global marketplace
Industrial marketing management : the international journal for industrial and high-tech firms
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Offline retailers expanding online to compete with manufacturers : strategies and channel power
Karray, Salma
;
Sigué, Simon Pierre
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 203-214
Persistent link: https://www.econbiz.de/10011871451
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