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isPartOf:"EIU special report"
~isPartOf:"Journal of medical marketing : device, diagnostic and pharmaceutical marketing"
~isPartOf:"The European journal of health economics : HEPAC ; health economics in prevention and care"
~subject:"Business-to-business marketing"
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EIU special report
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
The European journal of health economics : HEPAC ; health economics in prevention and care
Entrepreneurial challenges in the 21st century : creating stakeholder value co-creation
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Industrial marketing management : the international journal for industrial and high-tech firms
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Professional emotions and persuasion : tapping non-rational drivers in health-care market research
Kelly, Donna
;
Rupert, Edwin
- In:
Journal of medical marketing : device, diagnostic and …
9
(
2009
)
1
,
pp. 3-9
Persistent link: https://www.econbiz.de/10003843598
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